On-site Marketing Opportunities

Increase Your Exposure at ALA Midwinter 2018 - Promotions Available for Every Size Budget

Visit this link for the Colorado Convention Center Marketing Opportunities Platform, which details locations, and specs for banners, column wraps, escalator graphics, window clings and other on-site marketing opportunities. 

On-site Promotional Opportunities Reservation Form

Opportunities include:

Official Wi-Fi Sponsor

Help all attendees get connected at the Midwinter Meeting as the Official Wi-Fi sponsor. Wi-Fi access areas will include all of the ALA Midwinter Meeting public areas, concourses and meeting rooms at the Colorado Convention Center. Investment: $11,500

Benefits Include:

  • Wi-Fi Network Branded with company logo
  • Company logo on signage the includes Wi-Fi login instruction
  • Logo and link placement on Midwinter Meeting website
  • Sponsorship recognition in Midwinter Meeting Final program

Signage Opportunities

From banners and standing promo signs to window and escalator clings, these opportunities are designed to fit every budget and start at only $1,650.

Standing promo signs are 1-meter, double sided, 4-color. Graphics can be different on each side of 1-meter promo signs.

These are all high-traffic areas of the convention center and include all production, installation and removal costs.  Prime locations include:

  • Public space approaching the:
    • Registration Area
    • Meeting Room Area
    • General Sessions


Lanyard Sponsor

Put your logo/message on lanyards distributed to ALA Midwinter attendees on-site at registration... become a Lanyard Sponsor! 

Exclusive Sponsorship - Your lanyard would be the only lanyard distributed to meeting attendees (9,000 lanyards.) Investment: $15,000.  *SOLD


Tote Bag Sponsor

Have your logo on bags distributed to ALA Midwinter attendees on-site at registration - become a Tote Bag Sponsor!

Your sponsorship allows your company message/log on bags handed out, and includes one insert.

Shared Sponsorship -  Your logo would appear on 1,800 tote bags. 
Investment: $7,000 each; Limited to 5 Sponsors

Exclusive Sponsorship - Your logo would appear on every tote bag (9,000 bags.) Investment: $20,000

Registration Bag Insert

Put your flyer, brochure or promotional item into the hands of Midwinter Meeting attendees by sponsoring a Midwinter Meeting Registration Bag Insert.

Midwinter Meeting bags with inserts are distributed to all attendees with their registration credentials on-site.

Investment: $5,000   (5 available, limit of one per company.)
Minimum number of inserts: 8,000

Registration Line Distribution Bowls

Distribute your small give-away to attendees as they wait in line at registration. 


This is the perfect way to reach attendees as they first arrive at the conference. Registration is the first stop and the first opportunity for you to make an impression and drive traffic to your booth. Give out anything from buttons and stickers to lip balm or key chains.

Investment: $1,250 per bowl   (5 opportunities available, limit of one per company.)


On-site Promotional Opportunities Reservation Form



ALA will work with BluuBeam once again, to offer the iBeacon program. 15 beacons are available to exhibitors. See this page for more information.


Create Your Own ALA Sponsorship

Many exhibitors come up with their own ideas for sponsorship that have greatly added to the ALA Midwinter Meeting or Annual Conference. Your company is welcome to do the same. Some ideas in the past have been room keys, or Opening General Session sponsorship. ALA will work with you to assure your sponsorship is promoted and your generosity will be known, not only to our attendees, but our 58,000+ members.

To reserve your sponsorship, or for more information, contact:

Rich Widick
Hall–Erickson, Inc.
98 East Chicago Ave.
Westmont, Illinois 60559
E–mail: ala@heiexpo.com
Phone: 800/752–6312, 630/434–7779
Fax: 630/434–1216